Summary

Get Started with Google AdWords

A start-to-finish webinar for landscape companies interested in setting up an AdWords account

Date: Thursday, December 14, 2017
Time: 1 p.m. Eastern / 10 a.m. Pacific

Sponsored by Kuno Creative

Join LM for a presentation from an LM columnist and Google reps on the "digital consumer" and the importance of advertising online. During this webinar, you will learn:

  • The platforms and technology that Google offers
  • Google Search Trends with Landscaping and Lawn Care
  • How to Set Up your First Google Ads Account
  • Proper Account Structure
  • Keyword Research
  • Writing Great Ads
  • Smart Display Ads

Speakers:

Shaun Kanary
VP of Demand Generation
Kuno Creative
A Certified Google Adwords and Analytics Professional, Shaun brings more than 10 years of SEO, PPC and digital marketing experience to Kuno. A recognized authority in digital marketing and advertising as an LM columnist, speaker and an adjunct professor for Baldwin Wallace University and Lorain County Community College, Shaun spends a majority of his time helping others learn best practices and improve their business? bottom line.

James Reynolds
Agency Development Manager
Google
With 6 years of experience in digital media and advertising, James has a passion for helping businesses grow in the digital world. He is 100% AdWords certified. His favorite network is YouTube, and loves to show people its value. When not in the office developing AdWords campaigns, you can find him at the park with his two dogs, Dexter and Hope.

Elijah Carimbocas
Google
Elijah brings 5 years of advertising experience to the table, with a taste for being meticulous. He lives, breathes, and thinks AdWords at every moment of his existence. Elijah thoroughly enjoys building ad campaigns that always deliver high CTRs. He enjoys riding motorcycles and has a thirst for etymology.



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